About

As Mindshare’s experiential marketing division, we provide clients with innovative and effective solutions designed to communicate their brand, product or service direct to consumers.

Our skills enable clients to extend their traditional marketing activities and develop programmes focused on lifestyle experiences for consumers aimed at where they live, work, shop and play.

“Experiential marketing broadly defined as ‘live’ events are where audiences interact with a product face to face.“

Using a combination of strategic and consumer insight, creative thinking and an integrated approach, we can help create a competitive advantage and a measurable return on investment. Invention Live! delivers all aspects of project management, merchandising, logistics, creative design and evaluation.